Why Our Skis and Snowboards Cost What They Do
Let’s talk about our super sexy and smart pricing. There is a price that we, as a very small business, need to hit for us to be financially viable, by...
SHOP TALK
Revisiting the Roots of International Women’s Day
True change means advocating for all women–not just white women, but women of color, immigrant women, disabled women, queer women, trans women, Palestinian women, and more.
The Community Care Sale
Adventure made accessible with our pay-what's-possible spring sale.
The Mens Found Us
What happens when the mens find you in a small town in the Japanese Alps.
Celebrate the Biggest Wins of 2023 With Us
Turning 10! Full-frontal nudity! Best sleepover ever! Japow! Elephants! Old friends! New friends! Awards! Trophies! What will 2024 bring us? No one knows. But here’s our most exciting happenings from 2023.
Naughty But Nice Gift Guide
Since we’re in the prime holiday season, I thought I’d put together a little Naughty But Nice gift guide for all of you. Everything on this list is made by women...
A Giving Tuesday Close to Our ❤️
It might seem unusual for a snowsports brand to be talking about microlending in Kenya on Giving Tuesday. But today we're changing that by sharing the story behind Zawadisha.
Meet The Artist: Christina
Meet Christina Armetta, one of our 23/24 guest artists. Her creations demonstrate her connection with nature, and this shines through, especially on this year’s Sojourner snowboard.
Open Invitation > Closed Door
This week marks the start of Native American Heritage Month. This isn't going to be the blog that you expected about how we're celebrating and honoring our Indigenous communities. It's about how...
Backcountry Beta Session 1 Re-cap: Tune Your Body + Tune Your Mind
Starting the winter season off with some cross-training under your belt can make those first days on the mountain so much more enjoyable. Training helps us prevent injuries, keep up...
