INSPIRING WOMEN TO BE BOLD AT EVERY TURN
We aim to bottle the freedom and joy of the perfect powder day or park lap into every ski and snowboard we create. Time to say goodbye to watered-down, one-size-fits-all equipment and hello to the freedom of choice.
FUSED BY FIERCENESS
We create our own rules (and sometimes we break them). We live life the way we desire, rather than the way we're told. Our passion for playing in the mountains runs as deep as our desire to change the world. Welcome to the #SisterhoodOfShred.
THEY SAY IT'S A MAN'S WORLD
We disagree. The spotlight is shining on women both on and off the hill and shifting the definition of what it means to do anything “like a girl.” You in? It’s time to #ShredThePatriarchy.