It’s no secret that running a small business is a tough job—from keeping up with the latest trends, to staying competitive and wearing a million hats. But it’s even tougher when you consider that despite generating more revenue on average, women-owned businesses receive less than half the investment that male entrepreneurs do.
That’s why it’s vital we all support women-owned brands. Our businesses count on you, our community, to shop with your values. If you’d like to see your favorite women-owned small businesses thrive, shop small and women-owned this holiday season.
We've rounded up eight of our favorite women-owned brands to celebrate Small Business Saturday. Get to know them here.
Adventurist Soap Co – $150 gift card
Adventurist Soap Co is a small black woman-owned brand that makes natural, eco-friendly soap made for the conscious outdoor enthusiast. Based in Morrison, CO all the products are named after the Rocky Mountains and terms commonly used in the outdoor community. Owner Daina Daniels sets out to provide wellness and quality products without harming the environment. Check out their website here.
allmansright – $150 gift card
allmansright is a small brand based out of the Bronx, NY making high quality, light weight gear to get people into the outdoors. Their name, “allmansright” comes from the Sweedish law that allows all people the freedom to roam, they believe everyone should have access to the outdoors and a large part of their mission is to diversify and create a more accessible outdoor community. They continually donate 2% of profits to diversity and advocate for the outdoors. To learn more about their story and brand, head on over to their website here.
Alpine Parrot – $150 gift card
Alpine Parrot is a technical outdoor apparel brand that makes outdoor clothing for women sizes 14-24 (and soon up to size 30). Owned and created by Raquel Vélez, Alpine Parrot was created to include women of all shapes and sizes in the outdoors. They are known particularly for their Ponderosa hiking pant that won an award from the Outside Summer Gear Guide. To learn more about Alpine Parrot visit their website here, and check out this Juicy Bits episode where Raquel gives us the inside scoop on Alpine Parrot.
Instagram @alpineparrot
Après Delight – $150 gift card
End your day in pure delight with Après Delight's all natural, full spectrum CBD intimacy oil. Après Delight is an outdoor intimacy brand created by the team at Coalition Snow to celebrate and normalize our sexuality. As a community of outdoor enthusiasts, we find so much pleasure and joy in our bodies. Forget being too old, too fat, too ugly, too slutty, too prude, too not-what-we-are-supposed to be as defined by antiquated patriarchal standards that are designed to make us all feel bad about ourselves. We're celebrating our bodies in every way possible. Learn more about Après Delight here.
Instagram @aprèsdelight
BITCHSTIX – $150 gift basket
BITCHSTIX is a lip balm brand with a product that soothes and restores and a name that draws attention and redefines what it means to be a “bitch.” They are community oriented brand and in purchasing BITCHSTIX you are also supporting survivors of domestic abuse and sexual assault. Their goal is to help create a better world and do so providing wellness products designed to heal. Learn more about BITCHSTIX on their website here.
Itacate – $150 gift card
Founded by Martha Yolanda Díaz, Itacate is a women owned and operated outdoor company creating Latin backpacking food like Charge Up Chilaquiles for adventures with great taste and strong values. Martha was inspired to found Itacate when she fell in love with backpacking while in college, but was intimidated by the lack of diversity and inclusion in the outdoors. Itacate was born out of a need to have comfort food she could relate to so that Latinos could see a part of themselves and their travels represented on the menu. Learn more on their website here.
Tough Cutie – TC swag bag with everything you need for a day on the trails
Tough Cutie is a high quality WOC-owned sock brand that makes technical sock for women that are more than just “pretty and pink.” They are meant to take women on all the adventures they may go, and hold up. They have vision of diversity and inclusion that involves people of all genders coming together to create a more inclusive space. Check out their website, and read their manifesto here.
Wild Brush – $150 gift card
Wild Brush is small gear focused woman-owned brand striving to rid the world of boring, unfunctional gear. The founder, Julianne Mahoney created the brand as she was tired of uninspired gear, so she decided to start her own! Wild Brush works with many talented artists and other brands (like us– check out the Wild Brush x Coalition Snow collab here) to make quality, beautiful, functional gear. Some of their products include trifold organization bags, backpacks, chalk bags and more, head on over to the Wild Brush website to learn more.
