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Catering to the outdoorsy women is nothing new but the women's gear market is finally starting to cater to real women instead of stereotypical female qualities.At 8 a.m. on International Women’s Day I sipped coffee while I sat behind my computer and logged in for another day of work. In my heart, I stood in solidarity with the thousands women who took a stand behind A Day Without A Woman, but for myself and the rest of the team at Coalition Snow, the w...Cooler Magazine's Tilly Tasker sits down with Coalition Snow CEO Jen Gurecki to unpack the #ladyboss trend.