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So, what is gatekeeping; and why is it important? Well, the concept of gatekeeping is preventing others from joining or...
Plus size social media influencer Marielle Williams penned a piece for The Cut, “Apparently, I’m Too Fat to Ski.” My response was,...
In snowsport, we engage with indigenous lands and culture almost every day. Instead of saying “I snowboard at Sierra,” it’s...
In snowsport, it is easy to assume because we are doing exercise, out in the mountains, and having a whole...
In 2021, and the wake of all things social media, what better way to start than by “diversifying your feed,”...
There’s always a certain amount of caution that should be taken in the outdoor world. However, that being said, we...
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Women Owned & Operated
Skis and snowboards designed with love in the Sierra Nevada and made with a proprietary blend of perimenopause and the tears of the manosphere.