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Sisu Magazine | Issue 1 Objects In The Mirror


Please note this listing is for the digital version of Issue 1; all print copies have sold out. After you place your order we will email you a link to download the digital version.

From the Women’s March to the #MeToo movement, people have been grabbing the patriarchy by the horns and showing him who’s the boss. Despite this progress, we realize that the past is not that far behind us and systemic change is a long and challenging process. In the first issue of Sisu Magazine, we uncover the untold stories of women, people of color, LGBTQIA+, and male allies who are navigating the complexity of staring into the rearview mirror while also keeping their sights set on the road in front of them.


Contributors include:

There's Only One Thing: featuring Andrea Katzeff &  All In, The Latest Ski Flick: featuring Michelle Parker by Jennifer Gurecki 

Ask Jenny: Questions and Answers about life, the outdoors, and whatever by Jenny Bruso

An Indoor Girl On The Outdoors: Why Are There So Many Damn Doors? by Melanie Briggs

A Women's Place by Julie Brown

Don't Call Me A Lady by Genevieve ParkerKate Sage, Justyne Zella Rayne

By The Num83R5 Women In Politics by  Samantha Romanowski

The Pitch Noso Patches by Kelli Jones

Mindfully Crafted: Five Outdoor Brands You Probably Don't Know But Should by Erica Zazo

Best Foot Forward by Chelsea Wilson

Northern Adventure by Taylor Roades

Poetry In Motion: Tell Me About Your God by Lala Drew

Who's In Charge? by Lynsey Dyer

When I Was 17-Years-Young. by Jen Hudak

Ione's Kit List by Ione Gangoiti Perez

Soulful Social Justice: Revisiting Your Reflection; The Inner Work Required For Radical Racial Justice by Rachel Ricketts

Ya' at'eeh by Jaylyn Gough

Entangled by Devan Bridson

Lost And Found by Lauren Bello Okerman

Unpacking Winter Camping by Madeline Kelty

Get it Together: How to Prepare for Winter by Rachel Friedman

Eat, Drink + Be Merry: Peppermint Mocha Cupcakes by Vanessa Barajas

That's What He Said by Andrew Pridgen 

👋 Hi bb we're so happy you're here 👋

💎 Don't forget that you deserve nice things 💎

🏡 Hang w/ us IRL in our shop in Reno or virtually in the Clubhouse 🏡


What's Your Return Policy?

We accept returns of unworn and unused goods that you purchased from us within 21 days of the ship date. Yard Sale items can only be returned for store credit. If you do need to exchange or return an item all you need is your order number and the shipping zip code in hand. Click here to start the process.

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We offer two payment plans: Shop Pay and Afterpay. You can select either in checkout and pay in multiple intallments.

I Still Have Questions... HELP!

Best way to reach us is via email at, Monday through Friday. As a small team, we do our best to respond in less than 24 hours.


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About Us

Women Owned & Operated

We knew we deserved better equipment and a community that saw us, heard us, valued us, and put us front and center. So we said goodbye to shrink-it-and-pink-it and toxic bro culture and said hello to something more: a community that values camaraderie over competition, solidarity over sending, and compassion over cuntery.

Performance Driven

We believe that the recipe for making a kick-ass pair of skis or snowboards has nothing to do with what's between your legs but what's between your ears and in your heart. We start with a concept that meets our unique needs and work with a team of engineers to bring our designs to life. We manufacture in reputable factories that prioritize the health and safety of their team and the environment. We test, bring in our Ambassadors and Athletes (did you know that our skis have been in the Olympics?), refine, and then deliver a finished product to you.

Building An Inclusive Community

From the beginning, we’ve been willing to do and say what our peers won’t. There is no place for the status quo, no room for hanging back, no time for wait or play it safe. In everything we create, we aim to make a positive impact in the world of snowsports and beyond. And that’s what makes us different. We're Coalition Snow, and we're the ones we've been waiting for.

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